Need for speed: How data apps are fueling business success

Lisa R. Parker


Information carries on to explode—and for several organizations, that is a significant difficulty. Not simply because there is some form of law of diminishing returns on info as quantity will increase. But for the reason that lots of companies just really don’t have the tools to preserve rate. 
 
“BI (small business intelligence) bought us all a small closer to the promise of greater facts major to far better benefits,” Domo’s new CEO, John Mellor (pictured), claimed throughout the opening phase of Domopalooza 2022’s virtual keynote. “But if 2021 showed us anything at all, it is that present day firms are hungry for applications that convert their information into income.” 
 
Dashboards really don’t get it finished, simply because they do not put facts where individuals are doing the work. But there is a thing that does: knowledge applications, which good corporations are presently developing, with their data, on the Domo system, with ease. The result: an skill to transfer into bigger gears and maneuver like race cars.  
 
“When you get past facts as a problem to be managed,” Mellor stated from powering the wheel of an actual race automobile, “the query gets to be, ‘How quick can I make this thing go?’” 
 
That was the fundamental information of Mellor’s 10-minute monologue, which also highlighted tales of companies that have utilised the Domo platform to go past the realm of modern BI by immediately acquiring details activities that generate action and produce effects. 
 
“Apps equal action,” Mellor reported, “and motion equals final results.” 
 
To give the audience a superior notion as to why Domo is focusing so a lot on details apps, Mellor gave way to Domo’s main working officer, Catherine Wong, who explained exactly where BI has underdelivered, how details apps can fill the void, and why Domo is the ideal platform on which to make details applications. 
 
In the system of all of that, Wong introduced the Domo Application Framework, a suite of minimal-code, app-creation applications and abilities that help firms to immediately create, scale, and deploy strong data apps to empower 100% of their group. 
 
“We just thought if we could make it easy for businesses to put the controls on major of their information, package deal anything up in an intuitive practical experience, and set it proper where the company method requires to choose put,” she explained, “then it would alter how organizations make choices at every single stage.” 
 
And it has. Just ask reps of Deloitte, TIAA, Vivint, UnitedHealth Group, and O’Reilly Vehicle Elements, who took turns about the up coming 50 % an hour sharing how data applications have transformed their business enterprise, personnel, and customer associations, and unlocked whole new degrees of innovation and performance. 
 
In fact, the information apps Deloitte and TIAA established with each other on the Domo system also helped variety the foundation of a internet marketing overhaul across three lines of TIAA’s organization. 
 
But most knowledge applications are developed to tackle a particular need or dilemma. Vivint, for example, desired to push profits quicker. Mission accomplished: In just 12 months, the digital-1st property stability firm created and deployed a assortment of info apps to more than 3,000 profits reps, who are applying them to do almost everything from detect sales patterns to superior challenge earnings. 
 
UnitedHealth Group made a information application that can predict staff turnover, and is doing the job on yet another that will aid patients with self-treatment.  
 
As for O’Reilly Vehicle Elements, its Gameplan General performance app is letting retail outlet and district administrators to function smarter, not more difficult.

“The most apparent takeaway after rolling out our Gameplan application is the time personal savings,” claimed Scott Blackburn, O’Reilly Auto Parts’ chief working officer. “District administrators are declaring they’re conserving a ton of time, because they can actually choose their mobile phone out, pull up the application, stroll the keep, and reply the queries on their personal as opposed to getting tied to our components counter.” 
 
Other highlights of the 90-minute general session involved:

  • An effortless-to-observe-and-realize demo on how to develop a data app, by Domo engineers
  • A quick discussion between Domo’s chief technological know-how officer, Daren Thayne, and Microsoft’s senior product or service manager, Aditya Challapally, about a new set of products integrations that allows companies to leverage the value of their Domo data assets inside of Word paperwork, Excel spreadsheets, Powerpoint shows, Outlook email messages, and Teams channels—all in a way that is obtainable, intuitive, and up-to-date
  • Engaging and informative interviews with other Domo clients like Sony Interactive Leisure, Life Time, and Odele Attractiveness
  • Dynamic shows on all the new Domo features that are now available—including Workflows, Domo Goals, Enterprise Toolkit, and 4 business-precise apps—and all the new capabilities in Domo Multicloud
  • A sneak peek at what Domo is now performing on and scheduling to roll out quickly
  • A reside Q&A with Domo’s merchandise improvement leaders and
  • A very entertaining efficiency by freestyle rap artist Harry Mack.

Enjoy the replay of Domopalooza 2022, and look at this area for overviews of new merchandise features and recaps of some of the event’s most well-liked breakout classes and roundtable discussions.






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