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  • Cvent Launches App Marketplace
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Cvent Launches App Marketplace

Lisa R. Parker April 15, 2022

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Cvent, a meetings, functions and hospitality engineering supplier, launched an App Market, which aims to give a centralized site for event planners and marketers to uncover SaaS answers and compatible engineering companions that link with Cvent, empowering them to drive function achievement.

Original application listings include Salesforce, Google Analytics, Adobe Marketo, Uber for Company, American Convey, SAP Concur and far more. Added benefits consist of but are not confined to:

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  • Integrating Cvent function data with a array of apps throughout vital types, together with customer partnership management (CRM), advertising and marketing automation, analytics, networking, travel tech, overall health and basic safety and much more
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  • Access to a centralized spot for all applications and Cvent technological innovation associates to aid an less difficult integration approach for people and
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  • Connectors and integrations that help occasion info to circulation involving Cvent and essential SaaS methods providing a singular solution.
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“Live event programs are now extra digital than ever, necessitating planners and entrepreneurs to leverage many systems to supply larger effect,” stated Brett Fitzgerald, Cvent’s Vice President of Solution, in a statement. “But when people technologies are not effectively linked, encounters come to be disjointed and vital data receives shed. We’ve observed that occasion experts have the most achievement when they can operate their total event system on a person system and integrate their function details with other business enterprise-important systems and complementary martech options. We created the Application Marketplace as a area for us to collaborate and innovate with other primary know-how providers to help make that consequence a reality.”



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