Jimmy Kimmel and Brent Montgomery’s media firm Wheelhouse has taken a stake in former Food items Community president Courtney White’s new food items and lifestyle-focused generation enterprise Butternut Movies, which will now be renamed Butternut less than the joint venture.
As president of Butternut, which was introduced when White exited Meals Network this spring, White will collaborate with Wheelhouse management and throughout all Wheelhouse divisions — which includes Wheelhouse Entertainment, internet marketing arm Wheelhouse Labs, electronic division Wheelhouse DNA, and expense section Wheelhouse 360 — “leveraging her deep output and artistic experience in culinary, household, layout and lifestyle programming, and her broad-ranging relationships with talent and brands,” per Wheelhouse.
Butternut is focused on developing first information for all platforms, “working with a vary of recognized, rising and dwelling-grown talent.”
White and her Butternut workforce will proceed to do the job out of a clapboard barn on her family’s Southport, Conn., clean-lower flower farm, Butternut Farm, as nicely as Wheelhouse’s New York and Los Angeles headquarters, and have complete accessibility to Wheelhouse’s huge-scale campus in Stamford, Conn., dubbed “The Village.”
The Wheelhouse-Butternut joint venture was brokered by Wheelhouse main tactic officer Ed Simpson.
“The solitary, common component across all effective lifestyle content material is enthusiasm — talent have to venture it, creators must harness it, audiences need to feel it,” White mentioned. “Personal enthusiasm for the way of life genre has been the crucial issue in my possess profession trajectory and will be a essential tenet for Butternut as we work to make signature material born out of our huge enthusiasm for, and as, makers. Partnering with Brent and the Wheelhouse crew supercharges our mission Brent’s signature power and infectious enjoyment for bold innovation in media and over and above will empower Butternut to absolutely recognize its ambitions to provide the genre’s extremely best to audiences and companions.”
Wheelhouse CEO Montgomery added: “It’s thrilling to place market leaders at the top rated of their recreation and associate up to help them further as visionaries and business owners. There are really couple of in our small business who know the life style arena as nicely as Courtney, and who are dependable more by talent. We see Butternut not only as our way of life stronghold in written content, but in other opportunity enterprises, from culinary to customer products. This is an inspiring collaboration and we’re wanting ahead to rolling up our sleeves to assistance Courtney and her imaginative and enterprise objectives.”
White exited her publish as president of Food Network, a position she has held for the previous four several years, forward of the finalization of the WarnerMedia-Discovery merger in April. White, who exposed designs to start Butternut on her departure, was changed by HGTV’s Jane Latman, who is now overseeing the two HGTV and Food Network.
Throughout White’s tenure at Food Community, the channel introduced these types of series as “Buddy vs. Duff,” “Tournament of Champions” and “Girl Fulfills Farm.” White also led the drive to consider Meals Network into new territory with its very first scripted function, very last year’s “Candy Coated Christmas” starring Food Community character Ree Drummond.
White has wide knowledge in the lifestyle information place, getting worked in programming for HGTV and Travel Channel prior to Food items Network.
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